Variable | Mean±SD, % |
Star rating | 3.95±0.44 |
Number of ‘likes’ | 12180.87±22 547.99 |
Number of visits | 12745.04±16 185.18 |
Adjusted number of ‘likes’ | 2476.77±5188.86 |
Age of Facebook page (in years) | 5.05±1.77 |
Date created | |
Before 1 July 2010 | 49.65% |
On or after 1 July 2010 | 50.35% |