Measuring the effect of Choosing Wisely: an integrated framework to assess campaign impact on low-value care
R Sacha Bhatia, Wendy Levinson, Samuel Shortt, Ciara Pendrith, Elana Fric-Shamji, Marjon Kallewaard, Wilco Peul, Jeremy Veillard, Adam Elshaug, Ian Forde, Eve A Kerr
BMJ Quality & Safety Aug 2015, 24 (8) 523-531; DOI: 10.1136/bmjqs-2015-004070